System before skills
We install the system first and build capability on top. Everyone else sells the skills and hopes a system appears. The sequence is the whole difference.
Most companies try to fix flat sales with training. It doesn't stick, because there is no system to train into. Lighthouse fixes the sequence: we document what your top performers already do, install it as a system your company owns, then certify your whole team on it.
Six minutes, scored instantly, no call required. You will know whether your constraint is the system or the people.
Pick the sentence that sounds like your business. Each one leads to the path we would recommend, and to the page that explains it.
Not sure? Take the six-minute Scorecard. Enterprise or PE-backed, or an alcobev business in Africa? Two more doors.
Every engagement runs the same order. System before skills — always.
Free, six minutes, no call. Fifteen questions across the six systems of a working sales engine.
Two weeks. A rupee number on every leak. Fixed fee, credited in full against the Playbook.
Eight weeks. The system documented, installed and owned by you.
Certify every seller and manager. New hires ramp in ninety days.
Quarterly governance, playbook versioning and recertification — so the system survives attrition and market change.
Nothing to install yet? We build it. The Outreach Engine and Sales Team Build create the raw material the Playbook later codifies. Three ways to install — advisory, fractional, embedded — are compared on How We Work.
Qualified pipeline. Win rate by stage. Sales cycle length. Ramp time. Forecast accuracy. Founder dependency. We do not report attendance or satisfaction, and we will tell you when the constraint is not sales at all.
We install sales systems for growing Indian businesses. Led by Jyoti Prakash Sahu — 27+ years of sales and business leadership. Meet the founder →
We install the system first and build capability on top. Everyone else sells the skills and hopes a system appears. The sequence is the whole difference.
The playbook is reverse-engineered from your own top performers — their real questions, objection handling, cadence and deal paths. Not a textbook bent to fit India.
You keep a documented, versioned sales operating system. Not a consultant's report — the onboarding tool for every future hire.
Scored on qualified pipeline, win rate, cycle length and ramp time. Not attendance, not feedback forms, not smile sheets.
Businesses no one has paid yet. Companies wanting a one-day motivational session. Businesses unwilling to give us access to their top performers — because those people are the raw material. If you have paying customers but no outreach or no team, start with a Build Programme — the Outreach Engine or Sales Team Build.
The leak audit lands in week two and usually changes what people argue about immediately. The system is live by week eight. Metric movement follows the sales cycle length of your own business.
Roughly six to eight hours in total across the fortnight — mostly interviews with your top performers, plus a data pull and the findings session.
The Sales Leak Audit is a fixed fee with no variation for scope, credited in full against the Sales Success Playbook if you proceed within ninety days. The Playbook is a fixed-scope, eight-week install, bought three ways — the audit on its own, the Playbook, or Playbook plus a ninety-day install. The Sales Academy is bought as cohorts, manager intensives, or an annual licence. The delivery modes run monthly for a defined term — two to six days a month for a Fractional Sales Director, one to three days a week for a Sales Head On Demand. The Sales Team Blueprint is credited against the modules you go on to buy. You will have a number after the twenty-minute call.
It helps but is not required. We have run audits from spreadsheets and WhatsApp histories. Poor data is itself a finding.
We guarantee the deliverable and the measurement. We cannot guarantee outcomes we do not control, such as whether your managers run the pipeline review. What we do is put six metrics on the table on day one and report against them every fortnight.
Step 1 of 2 — just your name and email to start.
Not ready to commit? Book a free 20-minute growth call instead.
Tools our clients pay us to apply — yours free.
Fifteen questions across six systems, scored instantly on the page. No call required.
25 copy-paste AI prompts for prospecting, objections, follow-ups and closing.
Are you B2G, B2E, B2SMB, B2M or B2PRO? Find your mix and what each buyer actually requires.
Our best LinkedIn posts as a monthly PDF, plus the interactive audit spreadsheet that scores your sales engine.